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Communications and Marketing Manager (Communications Leader)

Company: Indiana University
Location: Bloomington
Posted on: July 1, 2024

Job Description:

DepartmentUNDERGRADUATE EDUCATION (BL-VPUE-IUBLA)Department InformationThe IU Bloomington Undergraduate Education Division reports to the Vice Provost for Undergraduate Education and houses programs and initiatives in support of outstanding academic experiences for all IU Bloomington undergraduate students. The division provides academic advising, career coaching, student employment, placement testing, pre-college services, faculty instructional support, student tutoring, general education, and a variety of experiential learning opportunities.Job SummaryThe Communications and Marketing Manager leads a team that includes a full-time communications generalist and 3-5 undergraduate student employees. The Communications and Marketing team is 1 of 4 teams within Undergraduate Education IT and Communications and reports to the director of IT and Communications.Department-Specific Responsibilities

  • Serves as the division's primary resource on the IU Web Framework in Cascade CMS, Salesforce Marketing Cloud and IU -s Email Framework
  • Works closely with the directors and staff of Undergraduate Education units as a partner on a variety of communications and marketing initiatives, including websites, social media, electronic and print communications, and promotional ideas.
  • Provides leadership in the conceptualization and development of graphic images employee and content; designs communication and promotional concepts that deliver high quality consistent messaging with IU brand identity.
  • Hires and supervises student interns; provides direction, distributes assignments relating to photography and design production, and ensures project expectations and deadlines are met.General Responsibilities
    • Monitors industry trends and best practices and makes process and operational and strategic recommendations to manager. Directs day-to-day operations for the marketing and communications function by providing oversight and direction within a department or large multi-faceted department.
    • Trains, evaluates, coaches, assigns work, and supervises the work of a team of Communications Generalists and/or Communications Assistants.
    • Manages relationships with various internal and external stakeholders; determines communications needs, projects, and programs to align with objectives and goals and supervises processes such as the development of communications timelines related to such initiatives.
    • Reviews drafts of communications and coaches on grammar, tone, branding guidelines, formatting, and other elements that may affect the perception of messaging or reputation of the department.
    • Responds to escalated and complex inquiries and requests and explains policies, procedures, and context of communications.
    • Regularly monitors relevant social media and news sites; researches relevant subject matter to increase knowledge in area(s) of specialty.
    • May assist in budget planning and administration for communications initiatives, including expenditures, revenue projections, and program costs.
    • Directs day-to-day operations for the marketing and communications function by providing oversight and direction within a department or large multi-faceted department.
    • Trains, evaluates, coaches, assigns work, and supervises the work of a team of Communications Generalists and/or Communications Assistants.
    • Manages relationships with various internal and external stakeholders; determines communications needs, projects, and programs to align with objectives and goals and supervises processes such as the development of communications timelines related to such initiatives.
    • Reviews drafts of communications and coaches on grammar, tone, branding guidelines, formatting, and other elements that may affect the perception of messaging or reputation of the department.
    • Responds to escalated and complex inquiries and requests and explains policies, procedures, and context of communications.
    • Regularly monitors relevant social media and news sites; researches relevant subject matter to increase knowledge in area(s) of specialty.
    • May assist in budget planning and administration for communications initiatives, including expenditures, revenue projections, and program costs.
    • Monitors industry trends and best practices and makes process and operational and strategic recommendations to manager.QualificationsCombinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education. EDUCATIONRequired
      • Bachelor's degree in communications, journalism, English, public relations, or related fieldPreferred
        • Master's degree in communications, journalism, English, public relations, or related fieldWORK EXPERIENCERequired
          • 2 years in relevant fieldPreferred
            • 2 years managing a team or supervising employeesSKILLSRequired
              • Proficient communication skills
              • Maintains a high degree of professionalism
              • Demonstrates time management and priority setting skills
              • Demonstrates a high commitment to quality
              • Excellent organizational skills
              • Excellent collaboration and team building skills
              • Effectively coaches and delivers constructive feedback
              • Instills commitment to organizational goalsWorking Conditions / DemandsThis role requires the ability to effectively communicate and to operate a computer and other standard office productivity equipment. The position involves sedentary work as well as periods of time moving around an office environment and the campus. The person in this role must be able to perform the essential functions with or without an accommodation.Advertised Salary$64,000.00-$75,00.00 Annually Benefits OverviewFor full-time staff employees, Indiana University offers a wide array of benefits including:
                • Multiple plan options for medical insurance
                • Dental insurance
                • Health Savings Account with generous IU contribution
                • Life insurance, LTD, and AD&D options
                • Base retirement plan contribution from IU, subject to vesting
                • Additional supplemental retirement plan options
                • Tuition benefit for IU classes
                • 10 paid holidays per year
                • Generous Paid Time Off
                • Paid Parental Leave
                • Employee Assistance Program (EAP)Learn more about our benefits by reviewing our online Benefits Brochure.Job ClassificationCareer Level: OperationalFLSA: ExemptJob Function: Marketing & CommunicationsJob Family: Communications GeneralistClick here to learn more about Indiana University's Job Framework.Posting DisclaimerThis posting is scheduled to close at 11:59 pm EST on the advertised Close Date. This posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.If you wish to include a cover letter, you may include it with your resume when uploading attachments.Equal Employment OpportunityIndiana University is an equal employment and affirmative action employer and a provider of ADA services. All qualified applicants will receive consideration for employment based on individual qualifications. Indiana University prohibits discrimination based on age, ethnicity, color, race, religion, sex, sexual orientation, gender identity or expression, genetic information, marital status, national origin, disability status or protected veteran status. Indiana University does not discriminate on the basis of sex in its educational programs and activities, including employment and admission, as required by Title IX. Questions or complaints regarding Title IX may be referred to the U.S. Department of Education Office for Civil Rights or the university Title IX Coordinator. See Indiana University's Notice of Non-Discrimination here which includes contact information.Campus Safety and SecurityThe Annual Security and Fire Safety Report, containing policy statements, crime and fire statistics for all Indiana University campuses, is available online. You may also request a physical copy by emailing IU Public Safety at iups@iu.edu or by visiting IUPD.Contact UsRequest SupportTelephone: 812-856-1234

Keywords: Indiana University, Bloomington , Communications and Marketing Manager (Communications Leader), Advertising , Bloomington, Indiana

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